Online and During Broadcasts, WSMV-TV (NBC) Provides Viewers Throughout the Nashville region with Live, Local Conditions from the WeatherBug Network
Germantown, MD – August 10, 2011 – Earth NetworksSM, the owner of WeatherBug® and operator of the largest weather observing and lightning network, announces its new partnership with WSMV-TV, the NBC affiliate in Nashville, Tenn., to provide viewers with live weather conditions from area schools, public buildings and popular recreation sites.
As a result of this partnership, WSMV-TV is the exclusive provider in the Nashville region of up-to-the-minute weather information and high-definition camera images from various WeatherBug Weather Stations, including the Adventure Science Center, a local children’s museum. In addition to local WeatherBug stations, WSMV-TV has access to more than 8,000 weather stations nationwide.
With access to WeatherBug’s network of weather stations, Chief Meteorologist Lisa Spencer and the entire WSMV-TV team can incorporate streaming weather information into their broadcasts. Weather information is also available on WSMV-TV’s website, which provides 24/7 access to real-time, local weather conditions.
“Partnering with WeatherBug enables us to provide reliable, local weather forecasts to our viewers,” says Lisa Spencer, Chief Meteorologist, WSMV-TV. “Our WeatherBug station helps us keep our viewers informed and prepared for the day, with clear, high-definition weather cameras and timely details on weather conditions.”
The WeatherBug Media Program connects broadcast stations with local schools and the community to provide students and the public with hands-on access to real-time weather information. Through the WeatherBug Schools Program, professional weather stations are installed at local schools and district locations to collect data for incorporation into math, science and geography lessons, in addition to providing information for making transportation and safety-related decisions.
About Earth NetworksSM
As the provider of advanced weather data for nearly 20 years, Earth Networks (formerly AWS) operates the world’s largest weather observation and lightning detection networks and is building what will become the largest greenhouse gas monitoring network. Observations from Earth Networks inform and alert consumers, enterprises and governments around the world, providing them with advanced environmental intelligence for decision making and safety. The company’s popular WeatherBug website, desktop application and mobile apps provide millions of consumers with real-time, local weather information and dangerous severe weather alerts. Enterprise solutions from Earth Networks enable organizations, including energy and utilities, agriculture, schools, sports and recreation, emergency operations and government entities, to safeguard lives, prepare for weather and climate events and improve business operations. Earth Networks (www.earthnetworks.com) is headquartered in the Washington, D.C. area with offices in Mountain View, Calif.; New York, NY; Milan, Italy and a local presence in 50 countries worldwide.
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