WeatherBug’s Advertising Sales Team Promotes Kelly Furlong and Welcomes Brittiony Borges

Germantown, MD and New York, NY – WeatherBug®, observing network, announces that Kelly Furlong has been promoted to director of Midwest sales. In addition, Brittiony Borges has joined the West Coast team as a senior account executive.

Furlong joined WeatherBug in 2007 and has worked with clients including Purina, Busch Entertainment, Sonic and Kmart to develop innovative advertising solutions across its desktop, web and mobile platforms. Previously, she worked in national cable television sales at Rainbow Media, Turner Broadcasting, Court TV and USA Network. Furlong will continue to work out of Chicago and support clients in the Midwest area.

With over 10 years of experience in advertising sales, Borges comes to WeatherBug from Media Networks, Inc., where she sold targeted digital, traditional and mobile advertising in Western Canada, Oregon and Idaho. Her clients included Cedars-Sinai, Starbucks, Microsoft and Alaska Airlines. Borges, based in Seattle, will call on accounts in the Pacific Northwest.

"Furlong has been a powerful force in driving ad sales growth in the Midwest," said Michael Lombardi, vice president of advertising sales and marketing. "Her promotion combined with the hiring of Borges, both proven ad sales executives, positions WeatherBug and its clients for even greater success in 2010. We have a very strong team in place - one that has the commitment and dedication to help our clients exceed their advertising goals.”

As a leading digital property, WeatherBug received more than 22 million unique visitors in December 2009 and is consistently ranked as a top 10 News and Information site. WeatherBug Mobile traffic has also excelled, with a 63% increase in unique visitors YOY as measured by Nielsen Mobile in November 2009. Millions of consumers trust WeatherBug for live, local weather information, severe weather alerts, precise forecasts and live weather images on its desktop, mobile and Web applications. In addition, the WeatherBug advertising team was the recipient of the 2009 ASPY Award for Best Customer Service.

About WeatherBug
WeatherBug ( and precisely monitors, organizes and disseminates global weather information. As a trusted source for live, local dynamic data, WeatherBug empowers society with weather intelligence for making more informed decisions. Millions of consumers and professional organizations, including the National Weather Service, rely on WeatherBug to plan daily activities, safeguard lives and improve business operations. WeatherBug is a brand of AWS Convergence Technologies, Inc. (

Earth Networks: Powering WeatherBug & WeatherBug Home

For 20 years, we have been Taking the Pulse of the Planet® using the world’s largest weather, lightning and greenhouse gas monitoring networks. Our sensors across the planet keep consumers, businesses, and governments informed, updated and alerted. Our popular WeatherBug® brand provides neighborhood-level weather, superior forecasts and advanced severe weather alerts to millions. Our WeatherBug Home offering taps big weather and connected home data for improved energy efficiency and comfort. Enterprises such as schools, airports, professional sports teams, utilities and government agencies rely on our early warning solutions to safeguard lives, prepare for weather events, and optimize operations. Know Before®.

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