Why Severe Weather Safety Services are Moving To Subscription

The State of Weather Safety Services

Weather safety services have been around for decades now. There is a good reason for this.

Each day, severe weather conditions threaten organizations around the world. Thousands of businesses rely on weather safety services to mitigate risks. Some more common severe weather risks that impact businesses include:

  • Lightning
  • Hurricanes
  • Blizzards
  • Flooding
  • Wildfires


The Old Way

Severe weather monitoring and alerting systems first popped up in the 1970’s with lightning prediction sensors. These outdated pieces of equipment pick up electrostatic discharges in the atmosphere to guess when lightning strikes are occurring. These systems are a single point of failure for severe weather safety. If that one sensor goes down, organizations cannot make critical decisions.

The old way of doing things also includes large, upfront purchases. The customer is forced to take on higher financial risk since they are locked-in to a long-term solution. Worst of all, these safety solution providers have no incentive to ensure the technology continues to work as advertised since they already have your money.

The New Way

Fast-forward to the 21st century and there are plenty of more advanced and reliable solutions on the market. Instead of lightning prediction, the new best practice is network-based lightning detection. Lightning detection is different because these sensors pick up real lightning strikes – not just electrostatic potential. Lightning detection networks are much less temperamental than old prediction-based systems and offer far fewer false and missed alarms. When you rely on a network, you’re protected even if your system goes down.

Every time you turn around, more and more services become subscription-based. Cable is  great example of this. Today, more and more businesses are turning towards subscription-based safety models to protect their operations, finances, and people. Subscription-based weather safety packages provide affordable weather protection for any organization.  They also ensure accountability with weather safety providers.

Learn About the Benefits

Are you ready to learn about all the benefits subscription-based packages offer? Download our  free Subscription E-book today to discover the many benefits of a subscription-based weather safety solution, which include:

  • Cost savings
  • Access to new technology and features
  • Peace of mind the system works
  • Trusting relationship with provider
  • And more!

Download the e-book
This free e-book also walks you through the key components you should look for when shopping around.

Severe weather events and natural disasters caused $300 billion in damages across the U.S. in 2017. It’s time to revamp your organization’s severe weather safety plan. That way, you can protect your organization for years to come.